Notes: Marketing Team meeting, 9 January 2024

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress Slack.

• This meeting was organized on GitHub card #334
  • Leading the meeting: @sereedmedia
  • Taking notes: @ninianepress
  • Link to meeting start in Slack 
• Attendance:
  • 6 contributors
  • Link to attendance thread in Slack

Team news

• Voting for the MakeWP Marketing Team Reps 2024 has ended.
• The kickoff post is at on the MakeWP Marketing blog: Election process and nominations for MakeWP Marketing Team Reps 2024.

WordPress publications

• Project: WordPress End of Year Celebrations!
• Developer Blog: 2023: Year in review 
• Developer: Developer Resources gets a refresh
• Design: Design Share: Dec 1-Dec 29

WordPress.org social media updates

@laurlittle provided the updates this week as @bjmcsherry was away:

• We had a good week even with the end of the year and holidays being generally quieter. Considering all that, engagement was still up compared to the previous week, with campaigns from both the 6.4 release and Learn getting traction.
• Here is a look at the numbers for the week:
  • Impressions: 301,547
  • Engagements: 7,544
  • Link clicks: 2,356
  • Engagement Rate: 2.3%

New issues

• WordPress.org/news post on the Create Block Theme plugin #341
• The Month in WordPress: January 2024 Edition #343

Recently updated issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

• Marketing Team management
  • Marketing Team team rep election process #323
    • Voting has ended and new team reps will be announced 10 January, 2024.

• Cross-team collaboration
  • Mentorship Program Participant Spotlight Articles #339
    • Unclear what the status/future of this project will be.
  • Request: Learn monthly GA stats report for Training #338
    • Request accepted and issue was closed as it was completed.

• Project marketing
  • People of WordPress: Sunita R #261
    • Unclear what the status/future of this issue will be.
  • People of WordPress: Anh T #260
    • Unclear what the status/future of this issue will be.
  • People of WordPress: Ihtisham Z #258
    • Unclear what the status/future of this issue will be.
  • People of WordPress – Huanyi (Eric) Chuang #104
    • Unclear what the status/future of this issue will be.

Closing soon

• Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
• #WP20 From Blogs to Blocks campaign #220
• Share and help collect #WPPhotos stories #238
• Celebrating Pride Month and WordPress Diversity #240

Recently closed

• [AMPLIFY]: WordPress.org/news post on Site Editor tools amplification-request #342
• Promote the Annual Meetup Survey amplification-request #337
• [AMPLIFY]: WCEU Call for Sponsors amplification-request #336
• WordPress.org/news post on Site Editor tools wordpress.org #335
• The Month in WordPress: December 2023 Edition #329

Open floor

• From @kafleg:
  • Table leads are needed for WordCamp Asia 2024.

Next steps

• Our next meeting is 16 January, 2024 at 15:00 UTC.
• GitHub card for the next meeting: #346

Note: This post is backdated to the correct Notes posting date of January 15, 2024, but it was published on February 5, 2024.

#marketing-team, #meeting-notes