DocsWP — WordPress Help

Notes: Global Marketing Team meeting, 24 October 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress Slack. 

Team News

  • We published the meeting notes from last week and hope to keep current with notes and continue to complete past notes.
  • Upcoming WordCamps:
    • WordCamp Mumbai 2023 / 28 October–29 October
    • WordCamp Managua, Nicaragua / 28  October
    • WordCamp San José, Costa Rica / 4 November–5 November (Contributor Day Nov 5)
    • WordCamp Madrid / 4 November–5 November
    • WordCamp Montreal, Quebec, Canada /  8 November
  • Coffee & Collaboration Session: Wednesday, 25 October @ 16:00 UTC
    • @sereedmedia and @oglekler discussed ideas for adding content to the WordPress Mobile app:
      • https://github.com/WordPress/Marketing-Team/issues/296
      • https://github.com/WordPress/Marketing-Team/issues/288

WordPress Publications

WordPress.org social media updates

  • Stats provided by @bmcsherry
    • This was a good week for WordPress. After the slight pause in some social activity, we introduced core campaigns during the week as we slowly re-introduced social media.
    • We saw the news announcement for the WordPress 6.4 RC1 campaign and the new Showcase section, which we saw good engagement with our audience. This was great excitement for the week, and they shared the good vibes with us.
    • Here is a look at the numbers for the week:
      • Impressions: 266,660
      • Engagements: 5,224
      • Link clicks: 1,922
      • Engagement Rate: 1.9%

New Issues

  • Unify communication and terminology around the block editor vs Gutenberg across WordPress.org and associated venues (such as WordCamps, social media ++) #311

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

  • Marketing Team management – 9 open issues
    • No discussion or updates this week.
  • Cross-team collaboration -18 open issues
    • No discussion or updates this week.
  1. Project marketing – 16 open issues
    • No discussion or updates this week.
  • People of WordPress – 6 open issues
    • No discussion or updates this week.

Closing Soon

  1. Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
  2. Add ideas to the WP Campaigns Social Content Brainstorm doc #191
  3. From Blogs to Blocks campaign #220
  4. Share and help collect #WPPhotos stories #238
  5. Celebrating Pride Month and WordPress Diversity #240
  6. Familiarize yourself with the WordPress Brand Writing Style Guide #241

Recently Closed

  1. New Meeting Notes Format testing #194
  2. Get involved or Contribute tab for the About page — structure and the content #217
  3. Promote Helping to Documentation team with Mobile Apps docs #219
  4. WP20 Book: Building Blocks: The Evolution of WordPress 2013-2023 #223
  5. People of WordPress – Stefano Cassone #233
  6. Promote the #feature-notifications team’s Notification survey #248
  7. Start Here! New Marketing Team Contributor Issue for WordCamp Kathmandu Contributor Day #294
  8. The Month in WordPress: September 2023 Edition #297

Open Floor

Next Steps

#marketing-team, #meeting-notes