Notes: Global Marketing Team meeting, 07 November 2023

Please add any comments on the related Marketing Tasks GitHub issue or in the #marketing channel on the Make WordPress Slack. 

• This meeting was organized on GitHub card #315
  • Leading the meeting: @robinwpdeveloper
  • Taking notes: @sereedmedia
  • Link to meeting start in Slack 
• Attendance:
  • 5 contributors
    • @robinwpdeveloper, @sereedmedia, @ngreennc, @bjmcsherry, @ninianepress
  • Link to attendance thread in Slack

Team News

• Upcoming WordCamps:
  • WordCamp Montreal, Quebec, Canada /  8 November
• Coffee & Collaboration Session: Wednesday, 8 November@ 16:00 UTC
  • Attended by @peteringersoll, @OGlekler, @Muhammed Iqbal P B, and @sereedmedia
  • We made the Join the WordPress Community page, the second page in the Contributor Onboarding Flow.
  • Next session: Wednesday, 22 November @ 16:00 UTC

WordPress Publications

• Marketing: Discussion about the WordPress Annual Survey with Josepha Haden Chomphosy
• News: WordPress 6.4 Release Candidate 3
• WordPress Developer Blog: What’s new for developers? (October 2023)
• WordPress Developer Blog: How to add custom color options to blocks 
• Core: WordPress 6.4 Accessibility Improvements – Make WordPress Core

WordPress.org social media updates

• Stats provided by @bmcsherry
  • We had another strong week for WordPress. We are trending up as we get closer to the 6.4 launch around the corner. With solid performances from the WordPress 6.4 pre-launch campaigns (2x) and the Learn campaign, we managed to show some great energy from the community this week. We expect that with the launch of 6.4 coming up, we will again show some really good performances across the week.
  • Here is a look at the numbers for the week:
    • Impressions: 237,625
    • Engagements: 4,985
    • Link clicks: 1,437
    • Engagement Rate: 1.9%

New Issues

• None today

Open Issues

This is not a list of all issues from the Marketing Team GitHub in Slack. This is a compilation of items that had discussion in Slack during the week.

• Marketing Team management – 9 open issues
  • No discussion or updates this week.

• Cross-team collaboration -18 open issues
  • No discussion or updates this week.

1. Project marketing – 17 open issues
   • Tell WordCamps hosting Contributor Days about the Contribute page/tool #295
     • Comment: this should be easy but somehow it is not. Translation is a factor.

• People of WordPress – 6 open issues
  • No discussion or updates this week.

Closing Soon

1. Help create a plan for short form video on Tik Tok #114  AND Develop shortform video content and related copy with Learn Team #187
2. Add ideas to the WP Campaigns Social Content Brainstorm doc #191
3. From Blogs to Blocks campaign #220
4. Share and help collect #WPPhotos stories #238
5. Celebrating Pride Month and WordPress Diversity #240
6. Familiarize yourself with the WordPress Brand Writing Style Guide #241

Recently Closed

1. None

Open Floor

• Post time-change, should we keep the #marketing meeting at 15:00 UTC? What other contributors are affected by the time change?
• We need to start Team Rep elections for 2024. Please let the current team reps know if you have interest in the role.

Next Steps

• Our next meeting is 14 October, 2023 at 15:00 UTC.
• GitHub card for the next meeting: https://github.com/WordPress/Marketing-Team/issues/316

#marketing-team, #meeting-notes