Marketing Meeting 2020, January 08


Meeting timestamp on Slack for full notes

Notetaker: aurooba

Attendance

@miker, @Meg Phillips, @OGlekler, @maedahbatool, @harryjackson1221, @Matthias Bathke, @aurooba, @nullbyte, @Michelle Frechette (she/her), @AfshanaDiya, @Megan Geissinger, @Maziar, @Arslan Ahmed, @mta1, @webcommsat

Task Lead Updates

Blog Post: Core Integrates With GitHub

Lead: @Meg Phillips

Trello Link: https://trello.com/c/Yzb6YveV

  • GitHub Bridge: We’ve learned from the team developing this feature that it is not ready for publicity. Therein the project has been put into stasis until we hear back.
  • The Trello board is updated with our progress and the card has been moved into “in progress”. Thank you to @koop for bringing this feature to our attention. I will notify the team when we can publicize the feature.

Diversity Speaker Training Marketing

Lead: @aurooba

Trello Link: https://trello.com/c/eNghs0YZ

  • Progress is still underway! We will soon update probably in the next meeting.

Showcase Redesign Meta Ticket

Lead: @harryjackson1221

Task Lead: https://trello.com/c/wQJwSmfT

  • @harryjackson1221 encouraged everyone to keep putting out as much information about using WordPress as we can.
  • Although it can be frustrating not knowing where content will live, we still need to do everything we can keep growing the WordPress user base. 
  • @Megan Geissinger shared a doodle for breakout meetings for the Showcase.

Collaboration Time: WordPress Resolutions for TwentyTwenty

Lead: @miker

Trello Link: https://trello.com/c/4xuZpTfK

  • During the meeting, everyone worked together to create a draft for the first resolution: “In TwentyTwenty,  I resolve to share my knowledge in a way that is humble and inclusive.” We made good progress on the 3 major takeaway points for the resolution.

New Business

2020 Content Marketing Plan

Trello Link: https://trello.com/c/AxoJHcsM

  • @Meg Phillips shared this article that sparked a lot of that conversation. As a result of the conversation, a lot of people came to the consensus that the Marketing team should create a strategic content marketing plan to create an impact, regain lost market share, and introduce more people to WordPress.
  • @Meg Phillips has volunteered to take lead on this project to create a content marketing plan, a firm set of goals for 2020, and an action plan.