Source: Make WordPress: Marketing

  • Marketing Team Notes – March 21, 2018

    Marketing Team Vision Our vision for the Marketing Team is to be the go-to resource on strategy and content for other WordPress teams. Getting Involved Everyone is welcome and encouraged to join in, comment on posts, and participate in meetings and on projects. And, yes, you can add yourself to any Trello Card you’d like to work on.…

  • SEO Standards for WordPress Copy Projects

    The Marketing Team’s recommended SEO Standards for internal WordPress posts and pages factors in key criteria to optimize results for Google SERPs and Facebook’s Open Graph data. This standard is for on page, off page, and best practices for both content marketing and findability. Featured Images All pages and posts should have a unique featured…

  • Marketing Team Update – March 14, 2018

    Our vision for the Marketing Team is to be the go-to resource for strategy and content for other WordPress teams. Our big win this week was publishing a MVP version of our handbook. Read more in our meeting notes.

  • Communication

    You will find discussions and a weekly global meeting in the #marketing channel on Slack, and the Marketing blog, known as the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org. We also use tools, including Google docs and sheets, and GitHubGitHub GitHub is…

  • What are our tasks?

    Marketing Team Tasks As a team our goal is to provide content and strategy for other Make WordPress teams. To that end, our tasks vary quite a bit from writing copy for events like #WPTranslationDay, to newsletter copy for the Community Team, to ways to promote local Meetups, and more. When you join the Marketing…

  • Getting Started with Our Tools

    SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/ The Marketing channel on Make WordPress Slack is the primary communication channel for the team. All of our open projects/ tasks are shared weekly during the weekly asynchronous meeting in the Marketing Slack channel, currently held…

  • Marketing Team Meeting – March 7, 2018

    The marketing team uses the weekly meeting to run through our Trello Cards and see what’s up. We’re growing in passion, numbers, and tasks. It’s quite rewarding right now, actually. Lots to be proud of.

  • Marketing Team Meeting – February 28, 2018

    This week was a busy one for The Marketing Team. We published two documents including SEO Standards for Internal WordPress sites and a Jargon Glossary for new folks.

  • WordPress Jargon Glossary

    It’s easy to forget that in WordPress we use a lot of jargon. So the Marketing Team has created this document and a downloadable PDF as a resource for you. Click through today.

  • Recommended SEO Standards for Internal WordPress Posts and Pages

    Recommended SEO Standards for Internal WordPress Posts and Pages factors in key criteria for both search engines and social. Click to read the guide.